Pamela Pfiffner's publishing career encompasses print, Web, and television. As a reporter and editor for MacWeek, she covered electronic publishing from its inception. She has been editor-in-chief of MacUser and Publish, working to extend the magazines' brands to the Internet. She joined the launch team of TechTV to start its dynamic-media Web site. In 1999, she launched CreativePro.com as an independent portal for creative professionals. Co-author of How Desktop Publishing Works, Pfiffner has taught journalism at UC Berkeley and now teaches at Portland State University.