Home / Articles / Make an Event Flyer in Photoshop

Make an Event Flyer in Photoshop

  • Sample Chapter is provided courtesy of Adobe Press.
  • Date: Feb 18, 2016.

Chapter Description

In this chapter, you'll start designing images rather than restoring them with the Photoshop design tools.

Check out the latest edition: Learn Adobe Photoshop CC for Visual Design: Adobe Certified Associate Exam Preparation, 2nd Edition

Create a Print Document

  • star.jpg ACA Objective 4.1

When working toward a specific print size, you should first set up the document for the final printed size you will need. This document is for a standard one-quarter page club flyer (4.25 x 5.5 inches) printed edge-to-edge with no border around the image. You need to create extra space around your document, called bleed, which can be cut away later to get your document to the proper size after printing. So, you’ll want to add an extra .25 inch around every side of the document, and an additional .25 inch to both the width and height of the document.

To create a new document for print:

  1. Choose File > New.

    The New document dialog box appears (Figure 4.2).

    Figure 4.2

    Figure 4.2 The New document dialog box

  2. Name the document ShowFlyer.
  3. From the Document Type menu, select U.S. Paper.

    Doing so sets the resolution to 300ppi and the units of measure to inches.

  4. To change the size of the document, enter a Width of 6 inches, and a Height of 4.75 inches.
  5. Click OK.

You’ve set up your document to the size you need with that extra .25 inch bleed. To finish setting up your document, you’ll create some guides to help locate the edges when the final printed page is cut to size.

Soft Proof Colors

  • star.jpg ACA Objective 4.1

With soft proofing, you can work in RGB color, which is the native color space for Photoshop, while approximating how images will look when printed on a commercial offset press. You should work in this view to be sure that when adjusting the colors and look of your design, you will get the visual results you want in the CYMK color space.

  1. To soft proof a document in order to simulate the color space of an offset commercial press, choose View > Proof Setup and make sure Working CMYK is selected.
  2. Choose View > Proof Colors (Figure 4.3), or press Ctrl+Y (Windows) or Command+Y (Mac OS).

    Figure 4.3

    Figure 4.3 Soft proofing simulates onscreen how colors will look when printed on an offset commercial press.

    You won’t see anything happen, but the magic is going on behind the scenes. When you’re soft proofing, the document’s title bar will indicate a simulated color space after the name (Figure 4.4).

    Figure 4.4

    Figure 4.4 The title bar of a Photoshop document shows the color space of the document, the bit depth, and any soft-proofing color space in effect.

The CYMK color space is largely reserved for commercial printing on an offset press. Most home and office printers actually prefer the RGB color space, so use CMYK soft proofing only when you know it’s necessary. High-end color inkjet printers used by design houses and photographers for proofs are calibrated to work best in the RGB color space.

Work with Rulers and Guides

  • star.jpg ACA Objective 3.5

Rulers and guides are features that help you align the elements of your design. Rulers help you determine where the elements of the design will appear in your document when printed. Guides allow you to line up elements and define the printable area of your document. Neither rulers nor guides appear in your final printed product.

Display rulers

  1. To show rulers on your document, choose View > Rulers (Figure 4.5), or press Ctrl+R (Windows) or Command+R (Mac OS).

    Figure 4.5

    Figure 4.5 The View > Rulers command for displaying horizontal and vertical rulers on the document window

    The rulers will be visible on the canvas—the image area—to help determine the placement of elements on your printed document.

  2. To change the units of measure for each ruler, right-click (Windows) or Control-click (Mac OS) the ruler to display the menu. Choose which unit of measure you prefer.

    Set your image to inches; this is the standard for US printing companies.

    Note that the current unit of measure is indicated by a check mark (Figure 4.6).

    Figure 4.6

    Figure 4.6 The context menu enables you to select the units of measure for your ruler. Right-click or Control-click the ruler to display this menu.

Create guides

Guides are almost as easy to set up as rulers. You can do so by entering their location manually, or by dragging them into the document from the rulers.

To create a guide in your document, drag one out from the ruler and release the mouse button when the guide is in position. This is a visual way to create guides and is best when you want to use them to visually assist with layout.

To place a guide at a specific location:

  1. Choose View > New Guide to open the New Guide dialog box (Figure 4.7).

    Figure 4.7

    Figure 4.7 The New Guide dialog box

  2. Click Horizontal or Vertical for the Orientation.
  3. Enter a value in the Position field to specify the location of the new guide. In this case, enter .25 in.
  4. Click OK.

    You have placed a horizontal guide .25 inches from the top of your document.

Repeat the steps again to place a guide .25 inches from the left edge of your document by following the same steps but selecting Vertical for the orientation.

After placing the top and left guides, use the mouse to click inside the ruler and drag guides .25 inches from the right edge and bottom edge of your document (at 5.75 and 4.5 inches respectively). When completed, your document should look like Figure 4.8.

Figure 4.8

Figure 4.8 The document with vertical and horizontal guides delineating the printed page area

Move, delete, and lock guides

As you work more with guides, you’ll find that you need to move and delete them. In addition, you might want to lock guides so they can’t be repositioned accidentally. To work with guides:

  • Move: To reposition a guide, select the Move tool, click the guide, and drag it to a new location.

  • Delete: To delete a guide, drag it back onto the ruler. Choose View > Clear Guides to remove all guides.
  • Lock: Lock the guides you created by choosing View > Lock Guides. For this project, the guides should stay in place.
3. Import Images | Next Section Previous Section

Adobe Press Promotional Mailings & Special Offers

I would like to receive exclusive offers and hear about products from Adobe Press and its family of brands. I can unsubscribe at any time.


Pearson Education, Inc., 221 River Street, Hoboken, New Jersey 07030, (Pearson) presents this site to provide information about Adobe Press products and services that can be purchased through this site.

This privacy notice provides an overview of our commitment to privacy and describes how we collect, protect, use and share personal information collected through this site. Please note that other Pearson websites and online products and services have their own separate privacy policies.

Collection and Use of Information

To conduct business and deliver products and services, Pearson collects and uses personal information in several ways in connection with this site, including:

Questions and Inquiries

For inquiries and questions, we collect the inquiry or question, together with name, contact details (email address, phone number and mailing address) and any other additional information voluntarily submitted to us through a Contact Us form or an email. We use this information to address the inquiry and respond to the question.

Online Store

For orders and purchases placed through our online store on this site, we collect order details, name, institution name and address (if applicable), email address, phone number, shipping and billing addresses, credit/debit card information, shipping options and any instructions. We use this information to complete transactions, fulfill orders, communicate with individuals placing orders or visiting the online store, and for related purposes.


Pearson may offer opportunities to provide feedback or participate in surveys, including surveys evaluating Pearson products, services or sites. Participation is voluntary. Pearson collects information requested in the survey questions and uses the information to evaluate, support, maintain and improve products, services or sites; develop new products and services; conduct educational research; and for other purposes specified in the survey.

Contests and Drawings

Occasionally, we may sponsor a contest or drawing. Participation is optional. Pearson collects name, contact information and other information specified on the entry form for the contest or drawing to conduct the contest or drawing. Pearson may collect additional personal information from the winners of a contest or drawing in order to award the prize and for tax reporting purposes, as required by law.


If you have elected to receive email newsletters or promotional mailings and special offers but want to unsubscribe, simply email ask@peachpit.com.

Service Announcements

On rare occasions it is necessary to send out a strictly service related announcement. For instance, if our service is temporarily suspended for maintenance we might send users an email. Generally, users may not opt-out of these communications, though they can deactivate their account information. However, these communications are not promotional in nature.

Customer Service

We communicate with users on a regular basis to provide requested services and in regard to issues relating to their account we reply via email or phone in accordance with the users' wishes when a user submits their information through our Contact Us form.

Other Collection and Use of Information

Application and System Logs

Pearson automatically collects log data to help ensure the delivery, availability and security of this site. Log data may include technical information about how a user or visitor connected to this site, such as browser type, type of computer/device, operating system, internet service provider and IP address. We use this information for support purposes and to monitor the health of the site, identify problems, improve service, detect unauthorized access and fraudulent activity, prevent and respond to security incidents and appropriately scale computing resources.

Web Analytics

Pearson may use third party web trend analytical services, including Google Analytics, to collect visitor information, such as IP addresses, browser types, referring pages, pages visited and time spent on a particular site. While these analytical services collect and report information on an anonymous basis, they may use cookies to gather web trend information. The information gathered may enable Pearson (but not the third party web trend services) to link information with application and system log data. Pearson uses this information for system administration and to identify problems, improve service, detect unauthorized access and fraudulent activity, prevent and respond to security incidents, appropriately scale computing resources and otherwise support and deliver this site and its services.

Cookies and Related Technologies

This site uses cookies and similar technologies to personalize content, measure traffic patterns, control security, track use and access of information on this site, and provide interest-based messages and advertising. Users can manage and block the use of cookies through their browser. Disabling or blocking certain cookies may limit the functionality of this site.

Do Not Track

This site currently does not respond to Do Not Track signals.


Pearson uses appropriate physical, administrative and technical security measures to protect personal information from unauthorized access, use and disclosure.


This site is not directed to children under the age of 13.


Pearson may send or direct marketing communications to users, provided that

  • Pearson will not use personal information collected or processed as a K-12 school service provider for the purpose of directed or targeted advertising.
  • Such marketing is consistent with applicable law and Pearson's legal obligations.
  • Pearson will not knowingly direct or send marketing communications to an individual who has expressed a preference not to receive marketing.
  • Where required by applicable law, express or implied consent to marketing exists and has not been withdrawn.

Pearson may provide personal information to a third party service provider on a restricted basis to provide marketing solely on behalf of Pearson or an affiliate or customer for whom Pearson is a service provider. Marketing preferences may be changed at any time.

Correcting/Updating Personal Information

If a user's personally identifiable information changes (such as your postal address or email address), we provide a way to correct or update that user's personal data provided to us. This can be done on the Account page. If a user no longer desires our service and desires to delete his or her account, please contact us at customer-service@informit.com and we will process the deletion of a user's account.


Users can always make an informed choice as to whether they should proceed with certain services offered by Adobe Press. If you choose to remove yourself from our mailing list(s) simply visit the following page and uncheck any communication you no longer want to receive: www.adobepress.com/u.aspx.

Sale of Personal Information

Pearson does not rent or sell personal information in exchange for any payment of money.

While Pearson does not sell personal information, as defined in Nevada law, Nevada residents may email a request for no sale of their personal information to NevadaDesignatedRequest@pearson.com.

Supplemental Privacy Statement for California Residents

California residents should read our Supplemental privacy statement for California residents in conjunction with this Privacy Notice. The Supplemental privacy statement for California residents explains Pearson's commitment to comply with California law and applies to personal information of California residents collected in connection with this site and the Services.

Sharing and Disclosure

Pearson may disclose personal information, as follows:

  • As required by law.
  • With the consent of the individual (or their parent, if the individual is a minor)
  • In response to a subpoena, court order or legal process, to the extent permitted or required by law
  • To protect the security and safety of individuals, data, assets and systems, consistent with applicable law
  • In connection the sale, joint venture or other transfer of some or all of its company or assets, subject to the provisions of this Privacy Notice
  • To investigate or address actual or suspected fraud or other illegal activities
  • To exercise its legal rights, including enforcement of the Terms of Use for this site or another contract
  • To affiliated Pearson companies and other companies and organizations who perform work for Pearson and are obligated to protect the privacy of personal information consistent with this Privacy Notice
  • To a school, organization, company or government agency, where Pearson collects or processes the personal information in a school setting or on behalf of such organization, company or government agency.


This web site contains links to other sites. Please be aware that we are not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of each and every web site that collects Personal Information. This privacy statement applies solely to information collected by this web site.

Requests and Contact

Please contact us about this Privacy Notice or if you have any requests or questions relating to the privacy of your personal information.

Changes to this Privacy Notice

We may revise this Privacy Notice through an updated posting. We will identify the effective date of the revision in the posting. Often, updates are made to provide greater clarity or to comply with changes in regulatory requirements. If the updates involve material changes to the collection, protection, use or disclosure of Personal Information, Pearson will provide notice of the change through a conspicuous notice on this site or other appropriate way. Continued use of the site after the effective date of a posted revision evidences acceptance. Please contact us if you have questions or concerns about the Privacy Notice or any objection to any revisions.

Last Update: November 17, 2020