Home / Articles / Make a Logo with Shapes in Adobe Illustrator

Make a Logo with Shapes in Adobe Illustrator

Chapter Description

In this lesson from Adobe Illustrator Classroom in a Book, author Brian Wood works through creating captivating designs as you dive into the art of shaping, mastering Live Shapes, adding rounded corners, navigating drawing modes, harnessing the power of the Place command, unleashing your creativity with Image Trace, and simplifying intricate paths. Unleash your imagination and become a skilled artist within Adobe Illustrator with this immersive learning experience.

Pasting artwork from another document

Next you’ll paste artwork from an Illustrator document that contains shapes you will add to the toucan bill and some handwritten text.

  1. Choose File > Open. In the Open dialog box, select the toucan-artwork.ai file in the Lessons > Lesson03 folder on your hard disk, and click Open.

  2. Select the Selection tool (selection_tool.jpg) in the toolbar. To select all of the content, choose Select > All On Active Artboard. Choose Edit > Copy.

  3. Click the ToucanLogo.ai tab to return to the logo document.

  4. Choose View > Fit Artboard In Window.

  5. Choose Edit > Paste In Place to paste the Toucan text shapes and the other grouped artwork in the same relative position as they were in the document you copied them from.

  6. Choose Select > Deselect.

Using Draw Inside mode

Now you’ll add some of the artwork you pasted to the inside of the green bill shape using the Draw Inside drawing mode. This can be useful if you want to hide (mask) part of the artwork. You can draw, place, or paste content into a shape with Draw Inside mode active.

  1. Click the green toucan bill shape.

  2. Choose Draw Inside from the Drawing Modes menu (f0102-03.jpg), near the bottom of the toolbar.

  3. With the Selection tool (selection_tool.jpg), click the colorful group of artwork you pasted to select it. Choose Edit > Cut to cut it from the artboard.

  4. Choose Edit > Paste.


    The artwork is pasted within the green bill shape, since it was selected when entering Draw Inside mode.

  5. Click the Drawing Modes button (raw_inside.jpg) toward the bottom of the toolbar. Choose Draw Normal.


    When you’re finished adding content inside a shape, you can choose Draw Normal so that any new content you create will be drawn normally (stacked rather than drawn inside).

  6. Choose Select > Deselect, and then choose File > Save.

Editing content drawn inside

Next you’ll edit the artwork inside the bill shape to see how you can later edit content inside.

  1. With the Selection tool (selection_tool.jpg) selected, try clicking the pink part at the end of the bill. Notice that it selects the green bill shape instead.


    The bill shape is now a mask, also called a clipping path. The bill shape and the artwork you pasted make a clip group. Looking at the top of the Properties panel, you will see “Clip Group.” As with other groups, if you want to edit the mask (the bill, in this case) or the content inside, you easily can.

  2. With the clip group selected, click the Isolate Mask button in the Properties panel to enter Isolation mode and be able to select either the clipping path (the bill shape) or the colorful pasted artwork within.

  3. Try clicking the pink part of the bill again. Drag it to look more like you see in the figure. You can use the arrow keys to move it as well.

  4. Press the Escape key to exit Isolation mode.

  5. Choose Select > Deselect.

Working with Draw Behind mode

Throughout this lesson, you’ve been working in the default Draw Normal mode (without knowing it!). Next, you’ll draw a shape that will go behind the logo using Draw Behind mode.

  1. Click the Drawing Modes button (f0104-02.jpg) at the bottom of the toolbar, and choose Draw Behind.


    As long as this drawing mode is selected, every shape you create using the different methods you’ve learned will be created behind the other shapes on the page. The Draw Behind mode also affects placed or pasted content (File > Place).

  2. Press and hold on the Line Segment tool (linesegment_tool.jpg) in the toolbar, and select the Rectangle tool (sp_rectangletool.jpg).

  3. Shift-drag to make a square that is a bit larger than the logo. Release the mouse button and then the key.


    The rectangle would normally cover the bird artwork, but because you are drawing with Draw Behind mode enabled, it is behind it!

  4. With the new rectangle selected, click the Fill color box in the Properties panel. Make sure that the Swatches option (swatches-button.jpg) is selected, and then change the fill color to a gray color with the tool tip “C=0 M=0 Y=0 K=20.”

  5. Click the Stroke color box in the Properties panel, make sure that the Swatches option (swatches-button.jpg) is selected, and select None to remove the stroke, if necessary.

  6. To rotate the rectangle, move the pointer just off a corner. When you see the rotate arrows (rotate_arrow1.jpg), press the Shift key and drag until it looks like the figure.

  7. Click the Drawing Modes button (raw_inside.jpg) toward the bottom of the toolbar. Choose Draw Normal.

7. Using Image Trace to convert raster images into editable vector art | Next Section Previous Section

Adobe Press Promotional Mailings & Special Offers

I would like to receive exclusive offers and hear about products from Adobe Press and its family of brands. I can unsubscribe at any time.


Pearson Education, Inc., 221 River Street, Hoboken, New Jersey 07030, (Pearson) presents this site to provide information about Adobe Press products and services that can be purchased through this site.

This privacy notice provides an overview of our commitment to privacy and describes how we collect, protect, use and share personal information collected through this site. Please note that other Pearson websites and online products and services have their own separate privacy policies.

Collection and Use of Information

To conduct business and deliver products and services, Pearson collects and uses personal information in several ways in connection with this site, including:

Questions and Inquiries

For inquiries and questions, we collect the inquiry or question, together with name, contact details (email address, phone number and mailing address) and any other additional information voluntarily submitted to us through a Contact Us form or an email. We use this information to address the inquiry and respond to the question.

Online Store

For orders and purchases placed through our online store on this site, we collect order details, name, institution name and address (if applicable), email address, phone number, shipping and billing addresses, credit/debit card information, shipping options and any instructions. We use this information to complete transactions, fulfill orders, communicate with individuals placing orders or visiting the online store, and for related purposes.


Pearson may offer opportunities to provide feedback or participate in surveys, including surveys evaluating Pearson products, services or sites. Participation is voluntary. Pearson collects information requested in the survey questions and uses the information to evaluate, support, maintain and improve products, services or sites; develop new products and services; conduct educational research; and for other purposes specified in the survey.

Contests and Drawings

Occasionally, we may sponsor a contest or drawing. Participation is optional. Pearson collects name, contact information and other information specified on the entry form for the contest or drawing to conduct the contest or drawing. Pearson may collect additional personal information from the winners of a contest or drawing in order to award the prize and for tax reporting purposes, as required by law.


If you have elected to receive email newsletters or promotional mailings and special offers but want to unsubscribe, simply email ask@peachpit.com.

Service Announcements

On rare occasions it is necessary to send out a strictly service related announcement. For instance, if our service is temporarily suspended for maintenance we might send users an email. Generally, users may not opt-out of these communications, though they can deactivate their account information. However, these communications are not promotional in nature.

Customer Service

We communicate with users on a regular basis to provide requested services and in regard to issues relating to their account we reply via email or phone in accordance with the users' wishes when a user submits their information through our Contact Us form.

Other Collection and Use of Information

Application and System Logs

Pearson automatically collects log data to help ensure the delivery, availability and security of this site. Log data may include technical information about how a user or visitor connected to this site, such as browser type, type of computer/device, operating system, internet service provider and IP address. We use this information for support purposes and to monitor the health of the site, identify problems, improve service, detect unauthorized access and fraudulent activity, prevent and respond to security incidents and appropriately scale computing resources.

Web Analytics

Pearson may use third party web trend analytical services, including Google Analytics, to collect visitor information, such as IP addresses, browser types, referring pages, pages visited and time spent on a particular site. While these analytical services collect and report information on an anonymous basis, they may use cookies to gather web trend information. The information gathered may enable Pearson (but not the third party web trend services) to link information with application and system log data. Pearson uses this information for system administration and to identify problems, improve service, detect unauthorized access and fraudulent activity, prevent and respond to security incidents, appropriately scale computing resources and otherwise support and deliver this site and its services.

Cookies and Related Technologies

This site uses cookies and similar technologies to personalize content, measure traffic patterns, control security, track use and access of information on this site, and provide interest-based messages and advertising. Users can manage and block the use of cookies through their browser. Disabling or blocking certain cookies may limit the functionality of this site.

Do Not Track

This site currently does not respond to Do Not Track signals.


Pearson uses appropriate physical, administrative and technical security measures to protect personal information from unauthorized access, use and disclosure.


This site is not directed to children under the age of 13.


Pearson may send or direct marketing communications to users, provided that

  • Pearson will not use personal information collected or processed as a K-12 school service provider for the purpose of directed or targeted advertising.
  • Such marketing is consistent with applicable law and Pearson's legal obligations.
  • Pearson will not knowingly direct or send marketing communications to an individual who has expressed a preference not to receive marketing.
  • Where required by applicable law, express or implied consent to marketing exists and has not been withdrawn.

Pearson may provide personal information to a third party service provider on a restricted basis to provide marketing solely on behalf of Pearson or an affiliate or customer for whom Pearson is a service provider. Marketing preferences may be changed at any time.

Correcting/Updating Personal Information

If a user's personally identifiable information changes (such as your postal address or email address), we provide a way to correct or update that user's personal data provided to us. This can be done on the Account page. If a user no longer desires our service and desires to delete his or her account, please contact us at customer-service@informit.com and we will process the deletion of a user's account.


Users can always make an informed choice as to whether they should proceed with certain services offered by Adobe Press. If you choose to remove yourself from our mailing list(s) simply visit the following page and uncheck any communication you no longer want to receive: www.adobepress.com/u.aspx.

Sale of Personal Information

Pearson does not rent or sell personal information in exchange for any payment of money.

While Pearson does not sell personal information, as defined in Nevada law, Nevada residents may email a request for no sale of their personal information to NevadaDesignatedRequest@pearson.com.

Supplemental Privacy Statement for California Residents

California residents should read our Supplemental privacy statement for California residents in conjunction with this Privacy Notice. The Supplemental privacy statement for California residents explains Pearson's commitment to comply with California law and applies to personal information of California residents collected in connection with this site and the Services.

Sharing and Disclosure

Pearson may disclose personal information, as follows:

  • As required by law.
  • With the consent of the individual (or their parent, if the individual is a minor)
  • In response to a subpoena, court order or legal process, to the extent permitted or required by law
  • To protect the security and safety of individuals, data, assets and systems, consistent with applicable law
  • In connection the sale, joint venture or other transfer of some or all of its company or assets, subject to the provisions of this Privacy Notice
  • To investigate or address actual or suspected fraud or other illegal activities
  • To exercise its legal rights, including enforcement of the Terms of Use for this site or another contract
  • To affiliated Pearson companies and other companies and organizations who perform work for Pearson and are obligated to protect the privacy of personal information consistent with this Privacy Notice
  • To a school, organization, company or government agency, where Pearson collects or processes the personal information in a school setting or on behalf of such organization, company or government agency.


This web site contains links to other sites. Please be aware that we are not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of each and every web site that collects Personal Information. This privacy statement applies solely to information collected by this web site.

Requests and Contact

Please contact us about this Privacy Notice or if you have any requests or questions relating to the privacy of your personal information.

Changes to this Privacy Notice

We may revise this Privacy Notice through an updated posting. We will identify the effective date of the revision in the posting. Often, updates are made to provide greater clarity or to comply with changes in regulatory requirements. If the updates involve material changes to the collection, protection, use or disclosure of Personal Information, Pearson will provide notice of the change through a conspicuous notice on this site or other appropriate way. Continued use of the site after the effective date of a posted revision evidences acceptance. Please contact us if you have questions or concerns about the Privacy Notice or any objection to any revisions.

Last Update: November 17, 2020